Bonner SC

Bonner SC is a German football club that in the 2021/2022 season played in the Regionalliga West, which is at the fourth level of the German football league system. The club is located in Bonn, the former German capital from 1945 to 1990, and plays its home matches at Sportpark Nord, which has a capacity of more than 10,000 spectators.

Venue Manager started its business in Germany with Bonner SC as its first customer back in 2017. This makes this cooperation the longest of all Venue Manager’s partnerships in Germany. Since then, Venue Manager has been responsible for Bonner SC’s app, ticket system and webshop, where fans can buy tickets, season tickets and merchandise.

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Customer: Bonner SC

Customer since: 2017

Webshop: https://www.bonner-sc.de/home/alles-fuer-fans/shop/

Fact: A trial during a campaign at Bonner SC in 2019/20 showed that the Venue App was by far the club’s most effective communication tool. It easily outperformed any social media channel in terms of effectiveness and engagement.

Latest news

Ticketing solution for the Longines Global Champions Tour21. March 2023 - 9:48
Venue Manager’s collaboration with the Helgstrand Group on a ticket platform has expanded after a successful start at the world’s largest equestrian event in the USA.
Venue Manager’s summer 202210. October 2022 - 11:18
There has been a lot happening this summer, with many festivals and events making a comeback after a two-year corona break. Get an insight into some of the activities that Venue Manager has been a part of.
Participation in the Sportstech Festival9. September 2022 - 10:31
Last week, Denmark’s first Sportstech Festival took place in Hafnia-Hallen. Here, representatives from the Danish industry gathered to inspire and share knowledge.

Latest articles

The importance of embracing fan rituals in the digital transformation29. March 2023 - 13:40
The supporters and fans are modern tribes, with symbols, rituals, songs and artifacts. Ignoring that in the digital transformation from paper tickets to mobile ticketing, from printed game magazines to online blogs etc. could damage the fans loyalty.
Digitalization is profoundly changing sales modelling16. March 2023 - 11:27
As up till now, sales modelling has focused on the patterns of groups and segments, but the technology allows for individual fitted sales models. Paradigm is switching from understanding customers, to understanding one customer at a time. Modelling the sale of ice-cream would most likely indicate that the majority buys more ice-cream when the temperature is high, and that has been effective knowledge, but what about that one person that buys an ice-cream every time he has been to the dentist, no matter the temperature?
How data ownership is defined, and indications that you might not have it.8. February 2023 - 14:10
Full data ownership has, for various reasons, become increasingly important in the ticketing industry. Wanting and demanding full data ownership is however not the same as actually obtaining it.

Bonner SC

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