SV Wehen Wiesbaden

SV Wehen Wiesbaden is a German football club that plays in the 3rd Division of the German football league system. They play their home matches in the Brita-Arena, which has room for more than 15,000 spectators. Given that their stadium was recently expanded to meet the rules to be allowed to officially play in the second division of German football, their ambitions are quite clear.

The cooperation between Venue Manager and SV Wehen Wiesbaden stretches back to 2021 and since then Venue Manager has been responsible for SV Wehen Wiesbaden’s APP including fan shop, news and partner offers.

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Customer: SV Wehen Wiesbaden

Customer since: 2021

Webshop: https://svww.de/shop

Fact: SV Wehen Wiesbaden uses the coupon module of the Venue App in an exemplary way and activates both their partners and their fans to benefit from each other. The Venue App helps them to attract partners and expand their sponsor portfolio successfully.

Latest news

Ticketing solution for the Longines Global Champions Tour21. March 2023 - 9:48
Venue Manager’s collaboration with the Helgstrand Group on a ticket platform has expanded after a successful start at the world’s largest equestrian event in the USA.
Venue Manager’s summer 202210. October 2022 - 11:18
There has been a lot happening this summer, with many festivals and events making a comeback after a two-year corona break. Get an insight into some of the activities that Venue Manager has been a part of.
Participation in the Sportstech Festival9. September 2022 - 10:31
Last week, Denmark’s first Sportstech Festival took place in Hafnia-Hallen. Here, representatives from the Danish industry gathered to inspire and share knowledge.

Latest articles

The importance of embracing fan rituals in the digital transformation29. March 2023 - 13:40
The supporters and fans are modern tribes, with symbols, rituals, songs and artifacts. Ignoring that in the digital transformation from paper tickets to mobile ticketing, from printed game magazines to online blogs etc. could damage the fans loyalty.
Digitalization is profoundly changing sales modelling16. March 2023 - 11:27
As up till now, sales modelling has focused on the patterns of groups and segments, but the technology allows for individual fitted sales models. Paradigm is switching from understanding customers, to understanding one customer at a time. Modelling the sale of ice-cream would most likely indicate that the majority buys more ice-cream when the temperature is high, and that has been effective knowledge, but what about that one person that buys an ice-cream every time he has been to the dentist, no matter the temperature?
How data ownership is defined, and indications that you might not have it.8. February 2023 - 14:10
Full data ownership has, for various reasons, become increasingly important in the ticketing industry. Wanting and demanding full data ownership is however not the same as actually obtaining it.

SV Wehen Wiesbaden

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